What if I told you that you can get Amex points for just 1.05 cents each while getting identity protection thrown in for free? If that piqued your interest, then read on because the ever-popular Rakuten LifeLock deal offering 95% cashback (or 95 points per dollar) is back! While getting 95% cashback on a purchase is already a fantastic value, the real value here is by earning your cashback from the offer as American Express Membership Rewards points.

If you’ve set up your Rakuten to earn Amex points before completing the offer, you’ll earn 95 Membership Rewards points per dollar spent. That’s a pretty incredible way to quickly replenish your Membership Rewards balance for just 1.05 cents per point. Better yet, if you aren’t already a Rakuten user, you can earn 3,000 Membership Rewards points just for signing up and completing your first purchase.

The LifeLock-Rakuten 95% Cashback Offer

If you’re already a member of Rakuten, then here’s the direct link to the offer. Simply click through from there to LifeLock and follow the easy prompts to sign up and get your cashback or Membership Rewards.

If you haven’t signed up for Rakuten already, you can sign up and earn a $30 new member bonus just for signing up and making your first purchase.

This signup bonus stacks with any purchase you make (such as the LifeLock) so if you’re not already a Rakuten member.

What does this mean? Suppose you purchase a LifeLock Ultimate Plus subscription, which costs $239.88 annually. With the 95% (or 95 points per dollar) offer, you’d earn a whopping 22,788 Membership Rewards points. That’s enough for a round-trip domestic flight or a significant upgrade on an international flight.

You can pick and choose which plan you want to sign up for. Just be sure to select the annual billing option (you’ll only earn cashback on the first payment).

The potential payoff doesn’t stop there. If you’re a new Rakuten member and you signed up through a referral link, you’ll also earn a $30 welcome bonus (or 3,000 points). This brings your total earnings on a $239.88 purchase to 25,788 Membership Rewards points.

LifeLock offers a number of different paid plans. With 95% cash back from Rakuten, you can earn a significant amount of Membership Rewards points. Regardless of the plan you choose, you can effectively buy points for 1.05¢ each while also getting identity and credit monitoring service.

That’s excellent value, all for purchasing a service that protects your identity and credit.

If you value Membership Rewards points at something close to 2 cents per point, the value is immediately obvious but it’s still valuable if you like to keep things simple. If you hold the American Express Business Platinum, you can redeem Membership Rewards for 1.35 cents towards travel. Personal Platinum Cardmembers can redeem each point for 1.25 cents towards travel.

Assuming you’re not interested in LifeLock’s services, be sure to cancel your subscription before it renews but after 60 days have passed (or you can forfeit your Rakuten earnings).

Using Rakuten to Earn Membership Rewards

To maximize this offer, you’ll want to ensure your Rakuten account is set up to earn Membership Rewards instead of cashback.

While it offers cash back on purchases made through its portal, what sets Rakuten apart is the option to receive rewards as American Express Membership Rewards instead of cash back.

You can choose to earn Amex points instead of cash at a 1 cent to 1 Amex point ratio. This means you can earn 95x Membership Rewards points per dollar through this promotion, a rate that’s virtually unheard of in the world of points and miles.

If you’re not already a Rakuten member, you can sign up today, and if spend at least $30 within 90 days, you’ll receive a one-time bonus of $30.

But the offer gets better. As we mentioned above, you can choose to earn Membership Rewards instead of cash at a 1 cent to 1 Amex point ratio. In other words, you can get 3,000 Amex points instead of $30 in cash for the signup bonus.

When you set your account to earn Membership Rewards points instead of cashback, Rakuten transforms into a potent tool for amassing points. That’s why the portal, formerly known as Ebates, has long been a favorite among people trying to optimize their points earning for travel.

Bottom Line

The LifeLock 95% cashback offer from Rakuten is a prime example of how a little creativity can yield significant rewards and help you optimize your travel. Whether you’re a frequent traveler looking to boost your points balance or a points and miles enthusiast seeking your next big score, this offer is well worth considering. Of course, if you’re not already a member of Rakuten, you’ll want to sign up today and earn a welcome bonus of 3,000 Amex points.

Rakuten does not provide an end date for promotions so keep in mind that this offer may be renewed at any time. So if you’re looking to top-up your Amex points balance, act fast to secure this offer while you can. Don’t miss out on this chance to get value from this offer.